Which of the following would be considerations for an organisation in evaluating market segments and deciding which to target?
举一反三
- Which of the following statements are correct？（ ） A: An organisation following the target marketing concept should target all market segments. B: Markets can be segmented many different ways using different segmentation variables. C: Market segments should be selected for targeting after an evaluation process. D: Different target markets may require a different positioning strategy.
- Evaluating and selecting market segments is part of the ______________ stage of the target marketing process.
- Which of the following would likely be flexible cost for an organisation?
- Selecting which segments of a population to serve is called ________.<br/>() A: market segmentation B: positioning C: customization D: target marketing
- Which of the following factors would be likely to influence an organisation's pricing decision for its products?