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  • 2021-04-14
    Positioning is about how a company wants its product to be _______ by the target market against main competitors.


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    举一反三

    • The goal of positioning is to create a clear and positive image about____.( ) A: how a product competes against competitors B: what a product is about C: where consumers can get a product D: when a product will reach the market
    • The company hopes its new product will be on the European market、(success)
    • All marketing strategies are based on STP, namely market segmentation, target market selection, and ( ). A: positioning B: product C: plan D: sales promotion
    • The set of controllable, tactical marketing tools that the firm blends together to produce its response to the wants of its target market are called its _____.
    • We asked the company how they<br/>would market the product and (______ )<br/>its shrinking market share. 我们询问公司如何销售产品, ______ 其收缩的市场份额.

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